Many of the businesses we will be visiting earn their revenue from advertising. Giants such as Facebook and Google have opened up a whole new realm of advertising possibilities in the world of digital marketing. I will focus on these two companies because their ubiquity and wealth of data make them highly popular for advertisers. … Continue reading How do all these companies make money? Advertising.
It’s hard to keep track of which companies are working on self-driving cars, especially when glamorous giants like Uber and Google’s spinoff Waymo dominate the conversation. Ashley’s article did a fantastic job summarizing the concept of self-driving cars, so give that a read first! She inspired me to dive deeper into which companies are on … Continue reading Here’s Nearly Every Company Working on Self-Driving Cars
“With Spotify, it’s easy to find the right music for every moment – on your phone, your computer, your tablet and more.There are millions of tracks on Spotify. So whether you’re working out, partying or relaxing, the right music is always at your fingertips. Choose what you want to listen to, or let Spotify surprise … Continue reading Everything you need to know about Spotify
This is the story of the unsung innovators. The nameless Alexander Graham Bells. The forgotten Steve Jobs. The Thomas Edisons known only to those who truly care. Who invented the transistor? The microchip? The internet? A round of applause if you can answer any of those questions. I could not before reading The Innovators. Many … Continue reading Crash Course: The History of Computers, Microchips, and the Internet
Hey everyone! Hope everyone is enjoying the chance to relax and recharge over break. My name is Katie Gold and I am a junior concentrating in marketing, business analytics, and information systems. I really love food. I’m originally from Rochester, NY, and you can tell by my inordinate pride for Western New York foods. You … Continue reading Hello, It’s Me