Let’s Cheer for Fanatics

“As the global leader in licensed sports merchandise, Fanatics is changing the way fans purchase their favorite team apparel and jerseys across retail channels through an innovative, tech-infused approach to making and selling fan gear in today’s on-demand culture.” Starting Line-Up Player 1: Mike Rubin. Mike started selling ski-equipment out of his parent’s basement when … Continue reading Let’s Cheer for Fanatics

Optimizely: The reason my web page might not look like yours

To introduce you to the company I chose for my presentation, let’s start off by giving you the 5 W’s and H of Optimizely: (Hint: Use these if someone on our trip says to you, “So, tell me about Optimizely!”) Who: Optimizely was founded by Pete Koomen and Dan Siroker, both ex-Google employees. Koomen was … Continue reading Optimizely: The reason my web page might not look like yours